Thursday, October 6, 2011

Apple announces death of Steve Jobs



Apple co-founder Steve Jobs dies at 56






                                                                                                                                                                                               

NEW YORK: Apple on Wednesday announced the death of its visionary co-founder Steve Jobs.
"We are deeply saddened to announce that Steve Jobs passed away today," the company's board of directors said in a statement.


"Steve's brilliance, passion and energy were the source of countless innovations that enrich and improve all of our lives. The world is immeasurably better because of Steve."


The Silicon Valley icon who gave the world the iPod and the iPhone resigned as CEO of the world's largest technology corporation in August, handing the reins to current chief executive Tim Cook.


Jobs had battled cancer in 2004 and underwent a liver transplant in 2009 after taking a leave of absence for unspecified health problems. He took another leave of absence in January, his third since his health problems began, before resigning as CEO six weeks ago. Jobs became Apple's chairman and handed the CEO job over to his hand-picked successor, Tim Cook.


The news Apple fans and shareholders had been dreading came the day after Apple unveiled its latest version of the iPhone, just one in a procession of devices that shaped technology and society while Jobs was running the company.


Jobs started Apple with a high school friend in a Silicon Valley garage in 1976, was forced out a decade later and returned in 1997 to rescue the company. During his second stint, it grew into the most valuable technology company in the world with a market value of $351 billion. Only Exxon Mobil, which makes it money extracting and refining oil instead of ideas, is worth more.


Cultivating Apple's countercultural sensibility and a minimalist design ethic, Jobs rolled out one sensational product after another, even in the face of the late-2000s recession and his own failing health.


He helped change computers from a geeky hobbyist's obsession to a necessity of modern life at work and home, and in the process he upended not just personal technology but the cellphone and music industries. For transformation of American industry, he ranks among his computer-age contemporary, Microsoft Corp. co-founder Bill Gates and other creative geniuses such as Walt Disney that left an indelible imprint on the world. Jobs died as Walt Disney Co.'s largest shareholder, a by-product of his decision to sell computer animation studio Pixar in 2006.


Perhaps most influentially, Jobs in 2001 launched the iPod, which offered "1,000 songs in your pocket." Over the next 10 years, its white earphones and thumb-dial control seemed to become more ubiquitous than the wristwatch.


In 2007 came the touch-screen iPhone, joined a year later by Apple's App Store, where developers could sell iPhone "apps" which made the phone a device not just for making calls but also for managing money, editing photos, playing games and social networking. And in 2010, Jobs introduced the iPad, a tablet-sized, all-touch computer that took off even though market analysts said no one really needed one.


Steven Paul Jobs was born Feb. 24, 1955, to Joanne Simpson, then an unmarried graduate student, and Abdulfattah Jandali, a student from Syria. Simpson gave Jobs up for adoption, though she married Jandali and a few years later had a second child with him, Mona Simpson, who became a novelist.


Steven was adopted by Clara and Paul Jobs of Los Altos, Calif., a working-class couple who nurtured his early interest in electronics. He saw his first computer terminal at NASA's Ames Research Center when he was around 11 and landed a summer job at Hewlett-Packard before he had finished high school.


Jobs enrolled in Reed College in Portland, Ore., in 1972 but dropped out after a semester.


"All of my working-class parents' savings were being spent on my college tuition. After six months, I couldn't see the value in it," he said at a Stanford University commencement address in 2005. "I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out."


When he returned to California in 1974, Jobs worked for video game maker Atari and attended meetings of the Homebrew Computer Club with Steve Wozniak, a high school friend who was a few years older.


Wozniak's homemade computer drew attention from other enthusiasts, but Jobs saw its potential far beyond the geeky hobbyists of the time. The pair started Apple in Jobs' parents' garage in 1976. Their first creation was the Apple I - essentially, the guts of a computer without a case, keyboard or monitor.


The Apple II, which hit the market in 1977, was their first machine for the masses. It became so popular that Jobs was worth $100 million by age 25. Time magazine put him on its cover for the first time in 1982.


During a 1979 visit to the Xerox Palo Alto Research Center, Jobs again spotted mass potential in a niche invention: a computer that allowed people to access files and control programs with the click of a mouse, not typed commands. He returned to Apple and ordered the team to copy what he had seen.


It foreshadowed a propensity to take other people's concepts, improve on them and spin them into wildly successful products. Under Jobs, Apple didn't invent computers, digital music players or smartphones - it reinvented them for people who didn't want to learn computer programming or negotiate the technical hassles of keeping their gadgets working.


"We have always been shameless about stealing great ideas," Jobs said in an interview for the 1996 PBS series "Triumph of the Nerds."


The engineers responded with two computers. The pricier one, called Lisa, launched to a cool reception in 1983. A less-expensive model called the Macintosh, named for an employee's favorite apple, exploded onto the scene in 1984.


The Mac was heralded by an epic Super Bowl commercial that referenced George Orwell's "1984" and captured Apple's iconoclastic style. In the ad, expressionless drones marched through dark halls to an auditorium where a Big Brother-like figure lectures on a big screen. A woman in a bright track uniform burst into the hall and launched a hammer into the screen, which exploded, stunning the drones, as a narrator announced the arrival of the Mac.


There were early stumbles at Apple. Jobs clashed with colleagues and even the CEO he had hired away from Pepsi, John Sculley. And after an initial spike, Mac sales slowed, in part because few programs had been written for the new graphical user interface .


Meanwhile, Microsoft copied the Mac approach and introduced Windows, outmaneuvering Apple by licensing its software to slews of computer makers while Apple insisted on making its own machines.


Software developers wrote programs first for Windows because it had millions more computers . A Mac version didn't come for months, if at all.


With Apple's stock price sinking, conflicts between Jobs and Sculley mounted. Sculley won over the board in 1985 and pushed Jobs out of his day-to-day role leading the Macintosh team. Jobs resigned his post as chairman of the board and left Apple within months.


"What had been the focus of my entire adult life was gone, and it was devastating," Jobs said in his Stanford speech. "I didn't see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life."


He got into two other companies: Next, a computer maker, and Pixar, a computer-animation studio that he bought from George Lucas for $10 million.


Pixar, ultimately the more successful venture, seemed at first a bottomless money pit. Then came "Toy Story," the first computer-animated full-length feature. Jobs used its success to negotiate a sweeter deal with Disney for Pixar's next two films. In 2006, Jobs sold Pixar to The Walt Disney Co. for $7.4 billion in stock, making him Disney's largest individual shareholder and securing a seat on the board.


With Next, Jobs was said to be obsessive about the tiniest details of the cube-shaped computer, insisting on design perfection even for the machine's guts. He never managed to spark much demand for the machine, which cost a pricey $6,500 to $10,000.


Ultimately, he shifted the focus to software - a move that paid off later when Apple bought Next for its operating system technology, the basis for the software still used in Mac computers.


By 1996, when Apple bought Next, Apple was in dire financial straits. It had lost more than $800 million in a year, dragged its heels in licensing Mac software for other computers and surrendered most of its market share to PCs that ran Windows.


Larry Ellison, Jobs' close friend and fellow Silicon Valley billionaire and the leader of Oracle Corp., publicly contemplated buying Apple in early 1997 and ousting its leadership. The idea fizzled, but Jobs stepped in as interim chief later that year.


He slashed unprofitable projects, narrowed the company's focus and presided over a new marketing push to set the Mac apart from Windows, starting with a campaign encouraging computer users to "Think different."


"In the early days, he was in charge of every detail. The only way you could say it is, he was kind of a control freak," he said. In his second stint, "he clearly was much more mellow and more mature."


In the decade that followed, Jobs kept Apple profitable while pushing out an impressive roster of new products.


Apple's popularity exploded in the 2000s. The iPod, smaller and sleeker with each generation, introduced many lifelong Windows users to their first Apple gadget.


ITunes, in 2003, gave people a convenient way to buy music legally online, song by song. For the music industry, it was a mixed blessing. The industry got a way to reach Internet-savvy people who, in the age of Napster, were growing accustomed to downloading music free. But online sales also hastened the demise of CDs and established Apple as a gatekeeper, resulting in battles between Jobs and music executives over pricing and other issues.


Jobs' command over gadget lovers and pop culture swelled to the point that, on the eve of the iPhone's launch in 2007, faithful followers slept on sidewalks outside posh Apple stores for the chance to buy one. Three years later, at the iPad's debut, the lines snaked around blocks and out through parking lots, even though people had the option to order one in advance.


The decade was not without its glitches. Apple was swept up in a Securities and Exchange Commission inquiry into stock-options backdating in the mid-2000s, a practice that artificially boosted the value of options grants. But Jobs and Apple emerged unscathed after two former executives took the fall and eventually settled with the SEC.


Jobs' personal ethos - a natural food lover who embraced Buddhism and New Age philosophy - was closely linked to the public persona he shaped for Apple. Apple itself became a statement against the commoditization of technology - a cynical view, to be sure, from a company whose computers can cost three or more times as much as those of its rivals.


For technology lovers, buying Apple products meant gaining entrance to an exclusive club. At the top was a complicated and contradictory figure who was endlessly fascinating - even to his detractors, of which Jobs had many. Jobs was a hero to techno-geeks and a villain to partners he bullied and to workers whose projects he unceremoniously killed or claimed as his own.


Unauthorized biographer Alan Deutschman described him as "deeply moody and maddeningly erratic." In his personal life, Jobs denied for two years that he was the father of Lisa, the baby born to his longtime girlfriend Chrisann Brennan in 1978.


Few seemed immune to Jobs' charisma and will. He could adeptly convince those in his presence of just about anything - even if they disagreed again when he left the room and his magic wore off.


"He always has an aura around his persona," said Bajarin, who met Jobs several times while covering the company for more than 20 years as a Creative Strategies analyst. "When you talk to him, you know you're really talking to a brilliant mind."


But Bajarin also remembers Jobs lashing out with profanity at an employee who interrupted their meeting. Jobs, the perfectionist, demanded greatness from everyone at Apple.


Jobs valued his privacy, but some details of his romantic and family life have been uncovered. In the early 1980s, Jobs dated the folk singer Joan Baez, according to Deutschman.


In 1989, Jobs spoke at Stanford's graduate business school and met his wife, Laurene Powell, who was then a student. When she became pregnant, Jobs at first refused to marry her. It was a near-repeat of what had happened more than a decade earlier with then-girlfriend Brennan, Deutschman said, but eventually Jobs relented.


Jobs started looking for his biological family in his teens, according to an interview he gave to The New York Times in 1997. He found his biological sister when he was 27. They became friends, and through her Jobs met his biological mother. Few details of their relationships have been made public.


But the extent of Apple secrecy didn't become clear until Jobs revealed in 2004 that he had been diagonosed with - and "cured" of - a rare form of operable pancreatic cancer called an islet cell neuroendocrine tumor. The company had sat on the news of his diagnosis for nine months while Jobs tried trumping the disease with a special diet, Fortune magazine reported in 2008.


In the years after his cancer was revealed, rumors about Jobs' health would spark runs on Apple stock as investors worried the company, with no clear succession plan, would fall apart without him. Apple did little to ease those concerns. It kept the state of Jobs' health a secret for as long as it could, then disclosed vague details when, in early 2009, it became clear he was again ill.


Jobs took a half-year medical leave of absence starting in January 2009, during which he had a liver transplant. Apple did not disclose the procedure at the time; two months later, The Wall Street Journal reported the fact and a doctor at the transplant hospital confirmed it.


In January 2011, Jobs announced another medical leave, his third, with no set duration. He returned to the spotlight briefly in March to personally unveil a second-generation iPad .


In 2005, following the bout with cancer, Jobs delivered Stanford University's commencement speech.


"Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life," he said. "Because almost everything - all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important."

Monday, October 3, 2011

Windows 8-First Look

 

After a trickle of Windows 8-related information, Microsoft officially opened up the floodgates during the keynote of its 2011 "Build" conference. Here are images of the recently-revealed Windows 8 user interface and features.



Improvise Your Memory with the Smart Goggles

It has happened to me more than a hundred times. Often I forget where I have kept the keys. And this short term memory loss has no cure since it mostly occurs because we try to finish off things in a hurry. Here is some good news for such folks.
A pair of goggles that remembers what you have done. Wondering what a pair of goggles can do? Of course it can hold a camera that can record the daily activities. So next time if you want to search for missed keys just replay the recorded event to find it out. Even a head mounted video cam can do that. So what does this gadget hold special to make your day easy?

The spectacle comes with in built camera, display and a processing unit. The smart goggles’ compact video camera records everything the wearer is viewing. Just by naming the object you are searching for (say keys), it replays the last instant where it was in use or on record to be precise. So how it actually works?
The glasses are connected to a small, but smart computer processor worn on the back which can learn to recognise shapes extremely quickly. To adapt the system to your home is simple. Put on the glasses and wander around the house for an hour or so. Make sure that you view all the objects that you may later want to find in a hurry.
Each time the camera focuses an object - such as a set of keys, a mobile phone or a purse - the wearer says the name aloud. The name is then recorded and stored into the memory.
Once the names have been programmed in, the glasses will try to find the right name for any object they come across. The names appear in small type on the viewfinder.  If they are unable to recognise an object they make a guess and - if they get it wrong - learn from their mistakes.
In the future, if you are trying to find keys in a hurry, simply name the object. The glasses search its video memory and show its last known location of that item on the display. Isn’t that a cool concept?
I assume that it will receive lots of orders if they make it more fashionable. Also it will be a boon to those suffering from diseases like Alzheimer or weak memory.

Anti Gravity Boots


Is there anyone around there who has never wished for a space trip? It is always amazing to watch the astronauts move around (or actually flying) in a no gravity area. Now you can also jump high with the anti gravity boots.
The boots’ base is designed to lift you up further than what you imagine giving an outer space effect. Strap yourself into the boots and get into some open area to start taking high jumps. The boots are supposed to be worn over the shoes.
Yes these boots are self adjustable and hence will fit most shoes. Put these boots on with trainers or athletic shoes for a better experience. And of course these are gentle on joints and bones.
This amazing boots let you enjoy the no atmosphere simulation without burning a hole in your pocket. A pair of boots will cost you something around $179.98.

MacBook Air : Insight, Shortcomings and Switching to Mac


In this post, I will take a break from iPad applications for a change and will discuss the new Apple MacBook Air and the Lion OS powering it.

Most of you must be using personal laptops or planning to get one. Laptop users fall into the following categories.
  1. Looking for a replacement for your desktop, not planning to carry around while travelling: It should be running a very powerful processor, good storage and weight is not a major consideration.
  2. Looking for powerful multimedia machine or hard core gaming machine: ex: Alienware / Toshiba Qosimo (Windows)/ MacBook Pro (OSX)
  3. You are a frequent traveller and like to carry it around, not ready to compromise on power, need for seamless integration with your mobile devices, iPad, iPhone etc.. and to complement your desktop while at home.
  4. You want a jack of all Laptop which will replace your desktop and like to carry around while travelling. You need power, features, light weight, good amount of storage, good multimedia features and running your favorite OS. You are the most difficult one to get satisfied, since mostly you are chasing something which is nonexistent.
  5. You are a frequent traveller and looking for an ultra-light laptop mainly used for browsing and emailing, which need s to be ultra cheap too. A Netbook may satisfy you. If you are ready to compromise on cost for elegance, go for an iPad or wait for upcoming ultra-notebooks

Thursday, September 29, 2011

How has social media changed the way newsrooms work?

BBC News, like all major news providers, has been transformed by technology and the opportunities it offers over the last 20 or so years. Social media is the latest tectonic plate to move and change the landscape.
It may seem like re-stating the obvious but looking in our rear-view mirror back along the road of technological change shows just how news has changed: typewriters out, computers in; newspaper cuttings libraries closed as the internet opened access to information; mobile phones rather than messages at hotel receptions; satellite technology to feed material rather than tapes put on planes and so on.
Facebook and Twitter logos

Powered by these changes, news has become 24 hours a day; immediate; available on new platforms; mobile. And now the latest powerful tool to change news - social media.
As we'll hear from my colleagues here later, all big news organisations are plunging into the world of social media, looking at its extraordinary newsgathering potential; its potential as a new tool to engage the audience; and as a way of distributing our news.
The BBC, as an early presence on the web, also spotted the possibilities of social media quickly and it has become a highly important and fast-moving part of our multimedia newsroom, as I will outline shortly.
The other area I will also touch on is the range of new challenges and questions that social media poses for the established news providers - like the BBC, CNN, Sky and al-Jazeera.

First, the practical role and influence of social media in the BBC's multimedia newsroom and for BBC News as a whole.
For BBC News, social media currently has three key, highly valuable roles in our journalism:
newsgathering - it helps us gather more, and sometimes better, material; we can find a wider ranges of voices, ideas and eyewitnesses quickly
audience engagement - how we listen to and talk to our audiences, and allowing us to speak to different audiences - and
a platform for our content - it's a way of us getting our journalism out there, in short form or as a tool to take people to our journalism on the website, TV or radio. It allows us to engage different and younger audiences.
Screengrab of BBC News Royal Wedding live page

The BBC already has a fair track record of inviting the audience to get involved in our journalism - web forums; debates; blogs and comments, and most recently incorporating comment within our website story pages, particularly on the live pages.
We are proud of the standards we have set in processing, sifting and verifying material sent to us and sourced through social newsgathering, giving us a new dimension when telling some of the major stories of recent times - the Japan tsunami; the Arab Spring; the Burma uprisings; the Norway shootings; the riots in England.
The team we have allows us to fully engage in using this material, and reinforce the BBC values that our audience expects, in particular accuracy. So we managed to avoid, for example, use of the photo-shopped Bin Laden body photo after his killing.
Many of our leading journalists and presenters now incorporate social media platforms into their work: Tim Willcox; Lyse Doucet; Robert Peston and until recently Laura Kuenssberg (who has now been joined by her Twitter followers, with our blessing, at ITV News).
We've innovated, experimenting with branded hashtags to curate coverage; visualising Royal Wedding day tweets on our website; and work is under way to seamlessly integrate field despatches from our correspondents and reporters into our core news services and social media output.
And like many established news providers, we have created an open and modern set of guidance to help our staff engage, gather news and spread their journalism, working within the BBC's editorial values that are at the core of our journalism.
Here's a short video we've just made to illustrate briefly the role of social media right now in the BBC Newsroom.
In order to see this content you need to have both Javascript enabled and Flash installed. Visit BBC Webwise for full instructions. If you're reading via RSS, you'll need to visit the blog to access this content.

However, now I'd like to add just a little context to the growth of social media for the audiences of BBC News.
Since its launch Twitter has obviously seen rapid growth.

Graph showing growth in @BBCBreaking Twitter account

Look at the @BBCBreaking account which has increased its number of followers very rapidly even in the last 12 months.
It looks impressive, and it is, but compare that with consumption via the website, which has also grown very rapidly, now attracting an average 9m users a day.

Graph showing comparison with linear news

And still the home of our biggest audiences by a country mile is TV News with the BBC News Channel's average weekly audience up 50% in the last year, and the BBC1 TV bulletins reaching 17.5 million viewers in a week.
Social media has strong growth and huge potential - it's a great tool for our journalism, as we've seen, but for the BBC, still draws relatively small numbers. I would say a "small" but highly engaged, dedicated and vociferous part of our audience.
And that leads me on to the second main area I would like to address - and those are the wider challenges presented to so-called "traditional" media by social media.
For good or for ill - and sometimes it is for good, and sometimes not, social media has trashed many of the foundations on which "traditional" media stands. And in all honesty I can raise questions about this but I don't think we yet have all the answers:
Privacy: In particular privacy of the individual, where are the boundaries? Are there any areas off limits? It seems we can all discuss pregnancies, affairs, ethics, finances, abilities, families. It's out there on Twitter and Facebook and there's no real protection for what, until now, has been largely personal or private.
It leaves traditional media in a very different universe. We mitigate this via very clear guidelines to our staff, which states that although content placed on social media or other websites "may be considered to have been placed in the public domain, re-use by the BBC will usually bring it to a much wider audience". They go on to say that: "We should consider the impact of our re-use, particularly when in connection with tragic or distressing events."

Anonymity:Many people joining the debate or discussion or sometimes accusing, or attacking, have no name and no face and therefore no seeming personal responsibility for the impact or truth or validity of what they publicly say. Professional journalists, like ours, encouraged to engage in social media spaces but held to account for their views and values, often find themselves engaged in a wholly uneven discussion on coverage or stories with an invisible opponent.

Ethics: Most of us work within an ethical framework. We won't report the death of a loved one until the family know; we won't just steal material from others; we try to establish facts before pushing a story out there. These are all fundamental and long cherished principles of the way BBC News operates. But not the ground rules of many using social media.

The Rule of Law: We work within the laws of our land - we avoid libel; or contempt of court; or revealing the names of young victims or juveniles accused of crimes. We don't break court injunctions. Some social media users do many of these things.
Sometimes it has been argued they show up the failings of the laws of the land, and they may do, but often it is done in ignorance of the law, or simply on the assumption that it doesn't matter. And that can leave traditional media looking slow or stick-in-the mud or somehow part of an "establishment" that doesn't tell the whole truth. Look at the case of Ryan Giggs.

The role of traditional media: Some of our role is probably gone. Will we be "First with the Breaking News"? Probably not in many cases. Someone on Twitter will be. Will we have the first still of a hero or victim? Facebook probably will have it. Will we get the first video out of Syria or Burma? YouTube will almost certainly have it posted first, although we'll often be one of the first to verify it's genuine (or not).

Audience interaction: This can be a great way of hearing what your audience has to say, and answering questions or engaging. We have sophisticated ways of measuring what our audiences consume, and we keep an eye on what's being said to us and about our content, all of which we consider in our editorial discussions.
However there's a real danger lurking here - namely that we mistake the squalls on Twitter or the views of ten or 20 vociferous tweeters for the view of the audience as a whole. It may be that it is, but it often isn't, and we shouldn't necessarily be swayed in our editorial judgements by a noisy but small row on Twitter.
These are some of the challenges we face with social media and we grapple with them every day.
But you can take those challenges and say that the uncertainties they introduce can actually underline the strengths that established news organisations have, for a very large part of the audience.
In the sea of many voices and stories of claims and general noise, we know there remains an appetite for a journalism that is based on the values that news audiences of "traditional" organisations' like the BBC value most highly of all : truth; accuracy; integrity; verification; independence; and yes, speed. The new environment we are all living in can underline in the audience's mind the values of our journalism.
Lastly, social media shines a powerful light on all that we do. It can be uncomfortable at times but it is ultimately a great thing. It will help keep us all honest. Those traditional organisations who abandon those core values and aspirations will be found out - there is unrelenting examination of all we do - and those who don't live up to their values will quickly surrender their value to audiences in this new world.

Monday, September 26, 2011

India needs a social network of its own



There is an emerging need of a social networking cum blogging site of its own in India (following the model of China).

Till now India has been dependent on the international social networking giants like facebook, orkut, twitter etc. for socializing among themselves. There has been a continuous absence of a major indigenous social networking site in India which is controlled and managed by Govt. of India to provide essential social media services to its citizens. It could possibly act as a catalyst to the implementation of e-governance initiatives and thus making NeGP a widespread thing.

Having a social network of its own will have many advantages to India:

·         The very first being the security. As we know all the social media we use basically is at the hands of the international players, there is an enhanced possibility of security breach. These international players can share the user’s personal information with the third parties, thus exposing user to a potential threat. Having our own site led by the GOI will lead to enhanced security.

·         Secondly, it will take the NeGP to a whole new level. With increased level of reach to the people through social media it will act as a communication platform for Govt. with citizens and vice-versa.

·         It will also create employment for young computer engineer who are willing to be a part of such projects. Thus this will also make the economy grow. e.g  Facebook as of now has a market worth of  USD 25 billion. So you can yourself imagine how much revenue this site will generate for GOI.

·         By integrating ADHAAR at the initial stage of personal authentication while creating the account for this social network will decrease the amount of fake ID’s on this social networking site as compared to all other sites where there, massive amount of fake ID’s exist. Having no fake ID’s will lead to increased transparency and efficient social networking.

The interface of the site should be more user friendly, so that even a naïve user can use it at the very first. Appropriate proprietary standards should be maintained so that the site can be accessible from anywhere.

There are some possible tensions in achieving this goal but can be curbed. It is difficult to set up huge databases and 24x7 running servers to support the whole set up without any potential breakdown. Initial cost is also high due to high precision technology associated with the whole project. But once this project gets established it will start generating enough returns soon enough that the possible cost will not be felt much. High standards of quality should be maintained in the technology part (as it is the backbone o the whole project). All the people who are connected to the project should be highly qualified and skilled to perform their jobs efficiently.

By having a social network of its own India will have an edge on the others, Govt.’s accountability to it citizens will increase, transparency will increase, as well there will be a healthy communication between citizens and Govt. while they still communicate and socialize amongst each other.